Organization

 Generally speaking, social media has three primary uses for organizations: recruiting talent, knowledge sharing and reinforcing the brand.  How is social media used in achieving these objectives at your organization? Table 9.5 in your text describes elements of effective social media policies. How does your organization prevent employees from abusing social media on the job?  

 Organizational Behavior: A Practical, Problem-Solving Approach 2e (loose-leaf) (Kinicki/Fugate) McGraw-Hill (2017) ISBN: 9781259732645         

Part 2: Groups

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Chapter 9 | Slide 2

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COMMUNICATION IN THE DIGITAL AGE

How Can I Become a More Effective Communicator?

9.1 Basic Dimensions of the Communication Process

9.2 Communication Competence

9.3 Gender, Generations, and Communication

9.4 Social Media and OB

9.5 Communication Skills to Boost Your Effectiveness

Basic Dimensions of the Communication Process

Why is Communication Important?

Every managerial function and activity involves some form of direct or indirect communication

Every person’s communication skills affect both personal and organizational effectiveness

Chapter 9 | Slide 3

Challenges lie in effectively communicating in today’s 24/7 digitally connected world. It is important to understand the underlying communication process and the dynamics of communicating as technology continues to evolve.

The study of communication is fundamentally important because every managerial function and activity involves some form of direct or indirect communication.

This explains why communication is a critical “process” at all three levels in the Integrative Framework. Whether planning and organizing or directing and leading, managers find themselves communicating with and through others. This implies that everyone’s communication skills affect both personal and organizational effectiveness.

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Basic Dimensions of the Communication Process

What is Communication?

The exchange of information between a sender and a receiver, and the inference (perception) of meaning between the individuals involved

A process that takes place between two or more people

Chapter 9 | Slide 4

Communication is defined as “the exchange of information between a sender and a receiver, and the inference (perception) of meaning between the individuals involved.”

This definition highlights that communication is a process that takes place between two or more people.

It’s a very important process for managers because they tend to spend the majority of their time sending, receiving, and interpreting messages.

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Basic Dimensions of the Communication Process

The Communication Process

Chapter 9 | Slide 5

Communication is fraught with miscommunication. Researchers recognize this and have begun to examine communication as a form of social information processing which receivers interpret messages by cognitively processing information.

This view led to development of a perceptual model of communication that depicts communication as a process in which receivers create meaning in their own minds.

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Basic Dimensions of the Communication Process

The Communication Process

Sender, message, and r