Marketing Journal

 This week, you will have an opportunity to practice completing identifying pricing strategies. Fill out the below table and submit it to Waypoint as the journal requirement for this week. You can access the table by downloading the Week 3 Journal Entry template

BUS 330 Principles of Marketing Week 3 Journal

Week 3 Journal

Brand, and Product, orServiceName Pricing Strategy from Table 5.3Pricing Strategy Definition and UseYour Rationale for the Pricing Strategy Selection
Royal TreatmentPet grooming and pet spa services for dogs and cats               
Custom-madeConverse Shoes
3 Restaurants’ (of your choice) course dinner menu on Feb 14 of each year.
PearlsAndLavender Hand-made ceramic and brass jewelry offered by a self-employed.   
Southwest Airlines The world’s largest low-cost carrier.
Off-season hotel room prices on weekdays.


  1. Applied Sciences
  2. Architecture and Design
  3. Biology
  4. Business & Finance
  5. Chemistry
  6. Computer Science
  7. Geography
  8. Geology
  9. Education
  10. Engineering
  11. English
  12. Environmental science
  13. Spanish
  14. Government
  15. History
  16. Human Resource Management
  17. Information Systems
  18. Law
  19. Literature
  20. Mathematics
  21. Nursing
  22. Physics
  23. Political Science
  24. Psychology
  25. Reading
  26. Science
  27. Social Science