You will identify a product or service to be “exported-to or manufactured-in” a foreign country of your choosing and develop an individual written Cross-Sectional Cultural Management Plan and Presentation. The paper should be 12 – 13 pages in length, and the PowerPoint presentation should run about 15 slides or 15 minutes, utilizing speaker notes. Submit by 11:59 pm central on Day 21 of the period. Below is the outline for this assignment.
CORPORATE & SWOT ANALYSIS
Strengths, Weaknesses, Opportunities, & Threats (Internal & External)
ENVIRONMENT OF COUNTRY SELECTED
Political, Legal, Social, Cultural, Economic, Technological, etc.
GOALS & OBJECTIVES
What you plan to accomplish cross-culturally for the MNC selected
STRATEGIES & TACTICS
Items to be considered & included from the International Management Perspective
CONTROLS & EVALUATIONS
- Major cultural & HR items discussed in this course
- Any relevant information which supports your position