Identifying The Sustainability Component Pursued By An Established Business

MGT 4220

Extra Credit Assignment: Sustainability Entrepreneurship

If you would like to earn some extra credit in the course, please read on. The following assignment is available to earn these extra points. It is a brief report on the sustainability entrepreneurship of established businesses. Established businesses have become entrepreneurial in the pursuit of sustainability. The purpose is to highlight and recognize the importance of sustainability in all types of businesses.

Focus: Identifying the sustainability component pursued by an established business.

Task: Firstly, select an established business that has been in existence for at least 10 years for which you can find publicly available information. Some sources include business publications and periodicals such as Fortune, Business Week, INC, Wall Street Journal, etc. You may also refer to the Dow Jones Sustainability Index. Second, discuss what this company is doing to be sustainable

Assignment: Write up a two to three page (typed) report that includes discussion of:

Give a brief description of the company (about 1-2 paragraphs) and explain why this company is of particular interest to you. (1-2 paragraphs)

What are some of the sustainability actions, approaches or mindset that this established company exhibits? If not, what actions should this company take to be sustainable? (1-2 pages)

Lastly discuss how or why these sustainability components are essential to that business (1-2 paragraphs). Why is this necessary? (1-2 paragraphs)

You must provide a list of your references. Without references, no grades may be assigned.

Due: To be counted, your assignment(s) must be turned in by the due date specified in your syllabus. As per class policies, late assignments are not accepted.

You may do one or a maximum of two of these (for two different companies). Each assignment is worth a maximum of 5 points. You may do two for a maximum of 10 extra points. Or you may choose to do none, as these are “extra” credit.