– Case and a 1-page MAX Executive Summary of your teams’s Key Findings, Conclusions & Recommendations and please fill the case analysis.template doc.
– For the Amazon case, I’d expect you to limit your analysis submission to about 5-7 pages, not including any support you may put in the Appendix.
- This case will be weighted similar to a final exam.
Please consider this case study analysis outline to prepare & perform your case analyses for our class. Please feel free to modify & improve it any way you prefer.
· After performing your case analyses individually and/or with your team, please submit a case summary using the suggested 1-page outline attached on page 2.
|Step 1: Case Overview||Step 2: Situation Analysis||Step 3: Analysis Process|
|PerspectiveWhat kind of case is this?· Decision needed· Problem to solve· Evaluation of a strategy or issue?· Combination or hybrid?||Evidence and AssumptionsMy understanding of the protagonist’s situation:· What are the 3-5 most important facts or factors that I know from evidence in the case?· What 1-2 key facts or factors are “unknowns”?· What are reasonable assumptions for “unknowns”?||Detailed Alternative AnalysisSummarize Key Findings:· What does the case evidence tell me about the alternatives according to my criteria?· What insights did I glean from my analytical frameworks?· Which evidence supports my Key Findings?|
|Global Frame of Reference· How do I frame the case problem, decision needed, strategy or issue within the context of Managing in the Global Environment?· What can I demonstrably learn about Managing in the Global Environment in my approach to this case? i.e. why this case in this class?||Alternatives & Decision Criteria· What alternatives should be considered?· What criteria should I use to evaluate the alternatives?· What are the most significant facts or factors I need to analyze to fully evaluate the alternatives?||Conclusions· What are my overall Conclusions supported by case evidence and my Analysis?PLUS..· ..my own ..…ORIGINAL THINKING· Which graphics best illustrate my Analysis?|
|Self-awareness, Intuition & Instincts· What was my initial reaction to this case?· How might my bias limit my thinking?· What is this case all about REALLY? i.e. what is REALLY going on here?||Analysis Approach· What quantitative & qualitative analytical tools & frameworks should I apply to this case & why?· How do I best represent my analytical approach?· What other approaches did I not choose & why?||Recommendations· Recommended action plan – what should the protagonist do Monday morning?· What critical success factors will I use to evaluate my recommended action plan?|
Sample Case Study Analysis – Submission Outline
Step 4: Submit a 1-page MAX individual/team case analysis using the following outline with 1-3 bullets for each of the first 6 headings:
Source: below is sample case study analysis outline based on McKinsey & Company’s classic outline for consulting client projects.
· After completing the thorough analysis outlined in Steps 1-3, please synthesize & summarize your analysis, conclusions & recommendations.
· Depending on the case, this outline works for both simple (5-7 pages) & complex cases (10+ pages) plus Appendix with support documents.
· Please do not submit case summaries or other case information; submit only your succinct analysis, key findings & recommendations.
· Please feel free to research, create, adapt and/or customize other “best practice” formats that better serve your individual strengths.
· Further reference: please feel free to research McKinsey’s 7S Model for comprehensive analysis & recommendations, per below illustration:
Case Analysis Submission – Sample Outline
Copyright 2017 Thomassen Global, Inc. All Rights Reserved
BUS561 Managing in the Global Environment Environment Scan – Stakeholder Analysis ( date )
Learning Group_______________________ Assignment/Project: ____________________________ DRAFT
“An organization exists to meet the demands of its stakeholders” – design principle, Socio-Technical Systems (STS)
Stakeholder Analysis: Identify Categories of Interested Parties & Their Expectations